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How do you run a shopping centre’s social media?
Wondering how to run a shopping centre's social media? There is no single, simple recipe for effective communication. Facebook, Instagram, sometimes Snapchat or TikTok are
How to promote a shopping centre – brand ambassador
Shopping malls, and the retail industry more broadly, are looking for new ways to draw customers into interaction. The greatest opportunities for creativity are certainly
How do you create interesting InstaStories?
Instagram accounts are going from strength to strength, and with them the expectations of the audience. Creating creative content has always been a great way
Lightness
“I've eaten bread from many ovens, because I've been watching the world for years,” wrote Andrzej Sikorowski, and Maryla Rodowicz sang it. The lightness of
A BURGER KING, A CROWNED DOG AND A SHARP FOG SHADOW – HOW WE SAVED THE WORLD IN 2020 USING SOCIAL MEDIA
The year 2020 is definitely one of those moments you want to forget as quickly as possible. The pandemic turned our existing lives upside down
2020 behind us. What will next year bring?
It has been a difficult year. In marketing, events, public relations, the toughest since the last crisis, in 10 years. In political marketing, an exceptional
Breakdown chases breakdown, or what’s not working on Facebook lately
We all know that failures will happen. About the fact that working in social media requires patience as well, but recently we have also learned
Podcast #5 Monika Czaplicka – How to get caught up in a crisis and a nap with a mouthwash
Crises erupt at weekends - this we probably all know. But why is that? How is such a Wednesday or a dreary winter Monday worse
Podcast #4 Jakub Biel – Advertising on Pornhub, TikTok and the Telegazette
Advertising on Pornhub? You're welcome. Plus a telegazette promo and a crash test of the phone. But not the usual kind, where you smash the
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