Learn about the process - How is your publication created?
We will manage the entire custom publishing process – from concept, through editing
and graphic design, to printing.
Developing assumptions - project foundations
- We begin with a conversation and defining the purpose of the publication.
- We define the target group and the functions that the publication is to perform.
- We select the optimal form – from a magazine, through a folder or newsletter, to other formats tailored to your needs.
- We develop the content concept and visual direction of the project.
This is where the plan is born, which we transform into coherent content, form, and graphic design.
Preparation of editorial materials – substantive and relevant
- We develop content in collaboration with editors and copywriters.
- We rely on the materials provided or create from scratch
- We ensure that the language is consistent with the brand's character and the publication's objectives.
We create content that not only informs, but also builds a relationship with the audience.
Graphic design – visual character of the publication
At this stage, the publication takes on its visual character. We design the layout, select fonts and colors consistent with the brand’s style, so that the whole is aesthetically pleasing and supports the message of the content. If necessary, we also design a vignette for the publication – so that it becomes an integral part of its identity.
Publication layout & printing - project finalization
This is the final stage of the project. We prepare the publication for print or digital interactive version – we take care of typesetting, production files, and supervise the printing process. We make sure that the final result is consistent with the concept and ready for distribution.
Photo and video service
We organize professional photo shoots and produce video materials – product, image, or reportage. We ensure the aesthetic consistency of photos
with brand identity and graphic layout of the publication. The finished materials are tailored to the form of publication – both print and digital.
Our achievements – awards and distinctions
- 2 ART FRONT awards for the best press cover of the year in the local magazine category
- 5 awards in the Grand Front competition for the best press cover of the year in the local magazine category
Why Custon Publishing from PRC?
We are one of the most experienced PR agencies in Poland, operating on the market for over 21 years. We have worked with over 300 clients from various industries, including listed companies and State Treasury institutions.
We combine editorial craftsmanship with marketing strategy. We design publications that truly support brand goals: from internal communication and employer branding to sales and image-building activities.
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