crisis situation – Agencja PR / Grupa PRC

Business, Marketing

Experiences and desires instead of needs and benefits. That is, how to promote a tourism product?

Have you noticed how various tour operators, hotels, resorts and, increasingly, spas promote their product? Instead of describing what beautiful rooms they have and how

Marketing, Social media

TikTok supporting local artists?

TikTok to wyjątkowa przestrzeń, która tylko w Europie liczy sobie ponad 100 milinów użytkowników. Liczby mówią same za siebie! To jedna z najszybciej rozwijających się

Marketing

Spokesperson vs journalist. Buddies or enemies?

No one wins with the media. This is a truism as clear as day. A spokesman in a confrontation with a journalist has as good

Public relations

Internal Pr – what is it and why is it worth it?

Proper communication of any company with the outside world should take place in an organised and planned manner. This includes PR strategies and activities, advertising

Crisis management

The book of Job and the plagues of Egypt or an image crisis

Surely you associate Job and his series of incredible misfortunes. And the ten Egyptian plagues that shook the unmoved Pharaoh? From such cataclysms no one

Public relations

Documents like a bible – Code of Ethics #1

Where to start? By preparing for the crisis by creating strategy documents. There are several of these. If they are treated like a company bible,

Crisis management

How to combat an image crisis? #1

That an image crisis will visit your company is as certain as in the bank. Americans even claim that there are three issues that are

Crisis management

What do you need to know about image crisis management? Part 2

This is the second part of the crisis management plan. You have come across this text because 1 - you have just experienced an image