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EFFECTIVE ADVERTISING IN SOME

Is low-budget advertising on Facebook effective? Can Facebook advertising with a low budget be effective? Is it possible to promote a post for £5? What

Podcast

A podcast for your business

The podcast boom is in full swing and so far there is no sign of a decline in this trend. Already more than 40% of

Marketing

Influencer needed now!

Prevention is better than cure, that is, after you anti-crisis strategy papers.

Social media

How do you run a shopping centre’s social media?

Wondering how to run a shopping centre's social media? There is no single, simple recipe for effective communication. Facebook, Instagram, sometimes Snapchat or TikTok are

Marketing

The best books on marketing and beyond

Books for marketing? Public relations? On social media? There are those who proudly say that they have not read a single book related to the

Social media

How do you create interesting InstaStories?

Instagram accounts are going from strength to strength, and with them the expectations of the audience. Creating creative content has always been a great way

Podcast

Podcast #6 Marcin Banaszkiewicz – What’s up on LinkedIn?

Why are ads on LinkedIn so expensive? How do you run your profile to get tangible results? Is uploading content there directly from Facebook the

Public relations

2020 behind us. What will next year bring?

It has been a difficult year. In marketing, events, public relations, the toughest since the last crisis, in 10 years. In political marketing, an exceptional

Marketing

Do you know what your name is? Principles of good naming

You are setting up a business, launching a new product. What do you need? Of course, you need to do a lot of formal work,

Marketing

This unfortunate CSR

Three little letters and they can make so much fuss… CSR, or corporate social responsibility, is a very legitimate and right concept, at least in

Social media

Co to jest LinkedIn?

Tym razem na tapet bierzemy LinkedIn. Wejść w temat czy szkoda pary? Konieczność, podyktowana znakiem czasów czy raczej dodatkowy „problem”, który trzeba będzie ogarnąć? To

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How do you promote your business online? Part 2

The first part of a short guide on how to take your business to the online space is behind us. You already know the best